Who better to describe the buyer’s perception of podcast advertising than Tom Webster?
Tom is a partner at Sounds Profitable, a collection of media properties that cover both strategic and tactical changes to the business of podcast advertising - and we’re so lucky to have him on the podcast!
“Podcasting continues to punch below its weight in advertising and revenue, and how much of that is due to lack of education or awareness?”
Tune in to hear Heather and Tom discuss:
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This episode is from Podcast Advertising Playbook whose proprietor has full ownership and responsibility on its contents and artworks. It was shared using Castamatic, a podcast app for iPhone and iPad.