It's the mid-1800s and a young wholesaler called Levi Strauss is looking to cash in on the California Gold Rush.
But when a wandering tailor approaches Strauss with a revolutionary idea, his business takes an unexpected turn into the world of workwear — and it will change his family’s destiny.
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This episode is from Business Wars whose proprietor has full ownership and responsibility on its contents and artworks. It was shared using Castamatic, a podcast app for iPhone and iPad.